Southeast Asia E-commerce Business Intelligence

June 21, 2017

June 20, 2017

VIETNAM 4TH IN ASIA-PACIFIC FOR ONLINE SHOPPING

More than nine in ten people in Vietnam (92%) shop online, putting the country fourth in the Asia-Pacific region following South Korea (96.7%), India (95.8%), and Japan (95%), according to Mastercard’s latest online shopping survey for Asia-Pacific.

While online security remains a vital consideration for consumers in the region, this doesn’t stop them from shopping online.

In Vietnam, only 34% of Vietnamese consumers feel safe when shopping online, but when asked, up to 96.2% of respondents said they would make at least one online purchase transaction in the first half of 2017, which ranked the country second in the region, behind China (97.3%). [Read more in EN]

Our Projects

July 2016​

Strategic review for the financial SSC of an agricultural company.

April 2016

Strategic plan and new Information Systems outlines for the Tunisian postal operator.

April 2016

Analysis of the market and its players for the Vietnamese mobile business.

November 2015

Creation of an internal headhunting company for a big agricultural company (US$ 6 billions).

October 2015 

Launch of the weekly ASEAN e-commerce Business Intelligence report.  <See more>

June 16, 2017

CYCLIQ EXTENDS ITS E-COMMERCE REACH TO SINGAPORE AND MALAYSIA

Australia’s Cycliq Group Ltd is tapping customers in Singapore and Malaysia through an agreement with Lazada, Southeast Asia’s largest e-commerce website.

The agreement allows Cycliq, the leading brand in HD camera and lighting combinations for cyclists, to sell its products to customers in the two Southeast Asian countries. The agreement with Lazada builds on Cycliq’s rapidly expanding global sales network, as the company seeks to reach more customers in new territories.

Cycliq Chief Sales Officer Terence Yap said Southeast Asia is a significant market for the company: “There are more than 620 million people in this region and they are becoming increasingly comfortable with shopping online.” [Read more in EN]

June 21, 2017

RAZER PARTNERS WITH MOL ON DIGITAL CURRENCY

Singapore- and US-based gaming accessories company Razer has announced a strategic partnership with Malaysian e-payments platform MOL.

This move will see MOL become the “master distributor” of Razer’s virtual currency, zGold. MOLPoints is currently the most widely-distributed virtual currency in South East Asia. Following the partnership, MOLPoints are going to be rebranded as “zGold-MOLPoints.”

Alongside Razer’s distribution network, the new zGold-MOLPoints will be sold at over 1 million online and retail stores in countries including Singapore, Malaysia, Thailand, Philippines, Vietnam, Indonesia, Australia, and New Zealand. [Read more in EN]

June 19, 2017

LUXURY ONLINE RETAILER REEBONZ SEEKS TO RAISE UP TO $150 MILLION

Southeast Asia’s largest online luxury retailer Reebonz is looking to raise US$150 million to accelerate expansion in regional markets, including China, Japan, and South Korea.

The company is currently working with Credit Suisse Group AG and Goldman Sachs Group Inc to talk to potential investors. CEO of Reebonz, Samuel Lim, said that he will be exploring investment options from various outlets, including private equity firms, and other fashion companies — so that it can tap into their networks.

Reebonz, whose website and app allow customers to buy new and pre-owned designer bags, watches and other luxury items, is making a big push into marketplace platforms where offline boutiques and individuals can buy and sell items directly. [Read more in EN]

June 15, 2017

LEVI’S ENHANCES TRADITIONAL BRAND IN THAILAND THROUGH ONLINE CHANNELS

Levi’s has amplified its presence online in Thailand through a dedicated Levi’s webstore and Lazada shop-in-shop.

The household name enjoys an extensive offline presence in Thailand, operating over 70 locations in department stores and shopping complexes nationwide.

These initiatives are all part of Levi’s comeback plan to capture more shares in the global denim market, estimated to be worth $79 billion by 2021. [Read more in EN]

June 20, 2017

MAYBANK EXPANDS PAYMENT SOLUTIONS TO AID SMES

Maybank and Sage, jointly announced the expansion of its partnership with the introduction of Sage One solution, a cloud-based accounting solution allowing SMEs customers to access online accounts via smart phone or mobile devices anywhere, and at any time, just like how they access their emails or internet banking.

Maybank also intends to add more features and functions in Sage One. These include an Interactive Dashboard with graphs and drill down, point-of-sales (POS), inventory management, e-commerce and invoicing to meet customers’ needs.

Maybank and Sage aim to create a vibrant and conducive environment that promotes greater use of electronic payments for products and services, while promoting the national agenda of a highly resilient, high value-added and high-income economy. [Read more in EN]

June 19, 2017

P&G MALAYSIA GOES ON LINE TO GROW ONLINE FOLLOWING

P&G Malaysia (P&G) has launched its official LINE account, “Confidence Squad”, to boost its online presence and promote one-on-one engagement with consumers. It also aims to have 300,000 “Confidence Squad” followers by the end of 2017.

The “Confidence Squad” comprises four brand personalities which were created by P&G to represent its various well-known brands. Through the LINE account, the characters will share beauty, grooming and lifestyle tips as well as rewards and promotions that can be redeemed at Watsons Malaysia.

Utkarsh Mohan, brand operations head & shavecare category leader, P&G Malaysia, Singapore & Brunei said “Confidence Squad” allows the company to target new and current consumers by offering them relevant information and adding value to their lives. [Read more in EN]

June 19, 2017

 

DIGITAL ECONOMY A PRIORITY FOR SINGAPORE WHEN IT TAKES ASEAN CHAIR IN 2018

Singapore have identified e-commerce and other initiatives relating to the digital economy as potential key priorities for its chairmanship of Association of Southeast Asian Nations (ASEAN) next year, said Senior Minister of State of Trade and Industry Koh Poh Koon.

Koh said at the Digitise ASEAN Conference that the country will work with the rest of ASEAN to streamline regional trade rules governing e-commerce to promote greater digital connectivity and lower operating barriers to entry.

Koh added that the digital economy is a new focus area under ASEAN Economic Community 2025, and there is interest among ASEAN member states to develop their e-commerce capability. He forecasted that the digital economy in ASEAN has the potential to grow to 200 billion U.S. dollars over the next decade, with e-commerce accounting for 88 billion dollars. [Read more in EN]